Strategic Models

5 Competitor Analysis Frameworks for Small Business

[IMAGE: Hero image showing a desk with a notebook labeled “Competitor Analysis,” simple charts, and a coffee mug] A discount pops up on a rival’s website at 9:07 a.m. Your traffic dips by noon. By Friday, your regulars mention “a better deal down the street.” Miss the signal, miss the sale. Miss enough signals, and the week ends in red ink. Studies find that small businesses that apply structured competitor analysis frameworks are far more likely to hit growth targets. The reason is simple: dec